Dairy Marketing & Branding Services Grant
This update was provided by Linda Wightman of the Cornell Cooperative Extension Oneida County’s AG Team.
The Northeast Dairy Business Innovation Center (NE-DBIC) invites dairy processors in the Northeast region to apply for a Dairy Marketing & Branding Services Grant. These funds allow processors to access professional marketing and branding services to elevate their businesses through marketing tactics, brand improvements, and overall strategy. Business can get a marketing boost with services like:
- Web development
- Market research and marketing plan development
- Branding, creative, and design services
- Digital and social media marketing
- E-commerce strategy and platform development
- Public relations
- Sales strategy for accessing new markets
Grant funds must be used to hire a professional marketing/branding contractor to develop strategy or content. Up to 25% of the grant funds may be used to implement the strategy or content developed by the contractor. Awards will range from $10,000 to $50,000 with a 25% cash or in-kind match required. Applications are due June 23.